For some, the concept of web design is easy to understand. Besides the fact that they are very much the go-to solution of modern companies to entice more customers to their brand, they also present many of their products and services without any obstacle. That said, just because it is mostly executed flawlessly doesn't mean that all companies are able to make the most of it. No, some still manage to fail with it every once in a while, and you can blame all of that on the comm

More than a billion people use the internet to search for information. Out of them, approximately 65 per cent use search engines on a regular basis. This means that for a business with an online presence, SEO is a crucial part of their marketing strategy. SEO has grown from a marketing channel to a broader concept. It has been recognised as a key influencer of online visibility, traffic, and conversions. While SEO has proven itself to be a necessary marketing tool in this dig